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If Michael Bay has mastered the art of playing to the gallery, he excels here, in a nasty sense. In an promo from his upcoming Transformers, an Indian call-center guy is shown as being apathetic to a desperate call for help. I don’t think its in bad taste to use the offshore call center thing for a comic relief, but to actually portray the guy as a disgusting character speaks volumes about Michael’s low-brow approach!

It’s not just that, there is a very subtle and vicious twist to portraying the issue with outsourcing call centers. On screen, the guy isn’t just failing to help a regular American, they’re actually turning their back on the ultimate American Hero, the soldier who’s braving it out on an Arab soil. Wow! Class act that Mike.

Spiderman 3

June 7, 2007

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Now that Americans have made Spiderman 3 a hit, they have lost any moral right to diss Bollywood flicks. Its as if Sam Raimi found a Bollywood potboiler cookbook and pulled every trick off it. And we’re not even talking about the Bollywood standards of today; we’re talking Amar Akbar Anthony types. There are so many cheesy moments, you’d find yourself in a fix to pinpoint one, but you’ve got hand it over to Sam when Spidey gets shot at and Harry Osborn dives in to take the bullet for his friend-turned-foe-turned-friend-turned-foe-finally-turning-friend-again! Painful keeping up with the flip-flops right? It’s worser when you actually get to watch it on screen. Imagine how it would have been for us on the IMax!